Thought Leadership

Yes, you can measure impact. The Measurement Map® and the Mapping Process help define the what and the how of measurement. Backed by real-world experience, we speak and write frequently on the topic — often with clients who share their stories of business impact. And many of them are award-winning!

Publications

“Making the Leap: Correlation to Causation” (2022, Training Industry Magazine)

“Chatbots for Learning: It Takes More Than Technology” (2021, TD Magazine)

“20 things I’ve learned from 20 years of learning measurement” (2020, CLO Magazine)

“Shifting the Curve: Using Data Analytics to Improve Performance” (2020, Training Industry Magazine)

“So you want to measure business impact:  Now what?” (2019, CLO Magazine)

“Data: Fact or Fiction” (2019, Training Industry Magazine)

“Developing Human Capital: Using Human Capital to Plan and Optimize Your Learning and Development Investments” (2014, John Wiley & Sons)

“Big Data Analysis Drives Not-for-Profit Performance”(2013, TD Magazine)

“The Independent Effects of Retention on Organizational Performance in High Turnover Environments” (2013, Doctoral Dissertation)

“What to Measure? A Roadmap to Business Alginment” (2011, Innovation@Work)

Podcasts & Webinars

“Top 5 Best Practices for Measurement Impact” (2024, GP Strategies)

“Take Your Training Outcomes fro Aspirational to Measurable” (2024, The Weekly Measure with Dr. Alaina Szlachta)

“Quantifying Success: How to Prove Impact with Bonnie Beresford” (2023, The L&D Podcast)

“Measuring Impact with Bonnie Beresford, Laura Paramoure, and Kevin M. Yates” (2023, The L&D Podcast)

“The State of Learning Analytics: Views from 1000 L&D Professionals” (2022, CLO Magazine Webinar – requires email address to log in)

“Measuring Learning Impact: Getting Aligned with the Business” (2022, Training Industry Leader Talks Webinar)

“The Business of Learning – Special Episode: Measure to Prove, Measure to Improve” (2021, Training Industry Podcast)

“Measurement: Learning’s Secret Weapon for Driving Business Alignment” (2021, GP Strategies Podcast)

“How To Measure Business Impact of Learning with Dr. Bonnie Beresford“ (2020, Learning Experience Leader Podcast)

“How L&D Can Link Learning to Business Outcomes With Bonnie Beresford, PhD” (2020, Fuse, Unleashing Curiosity Podcast)

“Measuring the Impact of Learning: Tying Results to Business Goals” (2019, GP Strategies Podcast)

Presentations

At conferences, Bonnie shares insights on measuring for impact, data visualization, and the creation of Measurement Maps sessions, engaging audiences in hands-on activities to build out maps and create their own “causal chains of evidence.”

  • International Society for Performance Improvement Conference
  • Training Industry Conference and Expo
  • CLO Syposium
  • ATD Conference
  • Conference Board Human Capital Analytics Conference
  • Women in Data Science
  • American Evaluation Association
  • Center for Non-Profit Management
  • National Fund for Workforce Development
  • Nike LEAD Conference
  • General Motors LearnCON
  • GP Strategies Customer Forum

Awards

Earning learning industry awards today requires evidence of business impact.  Organizations using the Measurement Map® process have been able to demonstrate quantifiable impact and earn recognition.

Organizations, including the following, have used the Measure Map® to guide their business impact studies, each earning Chief Learning Officer Magazine’s coveted Business Impact Award:

  • ConAgra Foods
  • National Grid
  • Fiat Chrysler Automobiles (now Stellantis)
  • General Motors
  • HSBC